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人工智能与广告业:电脑对蟑螂

Artificial intelligence and advertising:Computers v cockroaches

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人工智能与广告业:电脑对蟑螂 外刊精读封面

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Artificial intelligence and advertising:Computers v cockroaches

Lessons from adland on the impact of AI

WHEN advertising executives describe themselves as cockroaches, they are not being self-deprecating.

Admen have shown a remarkable ability to survive what look like extinction-level events.

Copywriters adapted to radio in the 1920s; artists embraced TV in the 1950s.

中文精读预览

人工智能与广告业:电脑对蟑螂

广告界关于人工智能影响的启示

当广告业高管自称蟑螂时,他们并非在自嘲。

广告人展现出了非凡的能力,能够在看似灭绝级别的事件中幸存下来。

20世纪20年代,文案撰稿人适应了广播;20世纪50年代,艺术家们拥抱了电视。

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